Cost-effective ways to break into the Exhibition Stand System market
So, you have decided you want to expand your business by offering Exhibition Stand Systems.
Very Displays can offer a variety of portable display systems for a wide range of applications.
In addition we can also offer advice on how your customers can get the most out of their investment.
To be successful in the Exhibition Stand System Market there’s more to just selling the right products for the space available.
You will also benefit from providing a full exhibition advice service.
Over time companies evolve and renew their exhibition displays and graphics providing up-selling opportunities.
Furthermore it is important to retain client interest with new products. Make sure they come back to you for the latest innovations.
Important things to advise your customer when planning to exhibit.
- Be on hand to offer your customer the best advice for choosing the right products for their stand.
- Encourage them to book space at a show early as you can often enjoy early booking discounts.
- Branding is key, work with your customer to ensure their stand graphics carry their brand and message as effectively as possible.
- It’s all about marketing the show – pre, during and post to maximise the outlay. Our marketing team are on hand to give you sound advice on how to promote a show.
- Use a theme or activity to entice customers to the stand, take point of sale goodies to give away – everyone loves a pen!
- Give advice on staff behaviour whilst at a show, making sure they are motivated and energised.
- Ensure meaningful leads are gathered whether that’s by paper or an electronic lead capture device.
- Get your customer to understand their outlay and objectives for the show.
- Suggest ways on how to analyse the success of the event afterwards.
Very Displays stock a large range of versatile portable Exhibition Stand products, below we have explained how best to use them.
Pop-Up Display Systems
Pop-Up Displays are extremely quick and easy to build on site and come in a variety of shapes and sizes with a choice of media options. They also come with wheeled bags making them easily portable.
Magnetic Pop-Ups: Use single or double sided graphics that click quickly and neatly into place for a sleek look.
Fabric Pop-Ups: For extra ease, the graphic sits smoothly in place and can remain on the frame even when collapsed.
SEG Pop-Ups: This system uses aluminium frames with channels to hold the silicone edge graphics. It’s easy to join multiple frames together to fit to any stand size.
Tube Systems
For a high impact display using washable fabrics, Tube Systems are extremely portable, quick and easy to set up.
Simply click the numbered tubes together then stretch the fabric over the frame and zip up to complete!
With a choice of Curved, Straight or S-Shaped back walls you won’t find a more luxurious looking stand using a pleasing tactile fabric.
You can also add to the back wall to make a 3D effect with our 3D Accent Structure.
Some of our latest additions include multiway feet and clips that allow you to connect frames together.
Banners and Flags
Our popular roller banners along with flags and counters are another cost-effective way to create a smaller stand design.
Choose from a range of roller banners, cassette banners, tension or rigid banners.
Flags can offer height and visibility across a crowded venue.
Be mobile, wear the Backpack Flag to promote your business on the go.
Very Displays can advise you on the best banner and flag solution to meet your customers’ needs.
Accessories
Complete the look with counters, literature stands and lighting.
Use signage products to light up your design and attract customers to your stand.
Summary
So as you can see it is not as daunting as you might think to promote your company as an Exhibition Stand System provider.
Offer a versatile and innovative range of products and accessories.
Provide a full exhibition advice service including marketing.
Working with Very Displays we can advise you on the best products to use along with marketing support.
Call us today and start growing your Exhibition Stand System business.
Very Displays’ has over 50 years experience of the display industry.
We work exclusively with Trade Only customers throughout the UK as well as European Hubs in France, Italy, Spain, Czech Republic, Latvia, Poland, Portugal as well as Canada.
Strengthened by being part of the Trifibre Group – Europe’s leading case manufacturer – we work with the trade to offer a full range of display products. This includes, banners, pop-ups, flags, cases, counters, literature stands, signage, outdoor, tube systems and backwalls. We also offer a full dye sublimation and uv printing and finishing service along with sales and marketing support.
Our service levels are second to none and include:
Less than two hour quote response.
Phones answered within 20 seconds
Next day delivery, plus much more.
For more information contact us on 0116 2323156 or visit www.verydisplays.com
